antithesis
antithesis is the brand vehicle for Sam Le Rougetel.
Born in 1972 Sam studied Art & Design at St Martins 2001-2003 and Fine Art at Chelsea 2006-10
He is a painter that has spent much of the last 18 months experimenting with trees and ceramics. The result was 'The Coke Party', a hugely successful installation that dominated the Rootstein Hopkins Parde Ground at Chelsea College in June 2010. Le Rougetel invites you to peruse his ouevre where you will see how he tackles the identity crisis of the 21st Century head on. Confusion reigns as Wo Men try to be men and women try to be Wo Men; 'Coke Heads' articulate the tightrope of fear, joy and despair that we walk today as mental overload leads society to new heights of dependency and abuse. Ask someone what they want to be when they grow up and they will often say 'famous' or 'thin' or 'I want bigger tits'- check out 'Page 3 Girls'. Rather than technology freeing us in the 21st Century we work harder than ever, the majority remain slaves and the gap between rich and poor has keeps on increasing - we are programmed to think the worst.
Asked for a quick one liner Le Rougetel said:
"If ever art needed to be unambiguous it is now. If ever art needed to stop being up its own arse it is now. We need to people to reflect upon their own image again because complacency infected everything until it was too late."
Contact Sam on 0044 7989 243 112 or samlerougetel@antithesis.co.uk
